Ali G: Who Iz I? is a 2026 British mockumentary comedy film written, produced, directed by, and starring Sacha Baron Cohen as Ali G, the character he originally played on the Channel 4 comedy series The 11 O'Clock Show (1998–2000) and Da Ali G Show (2003–2004). Cohen also reprises the characters Dr. Nira Cain-N'Degeocello (a leftist college professor) and Erran Morad (an Israeli former Mossad agent) from the Showtime series Who Is America? (2018). The film is a stand-alone, and is not a sequel to Ali G Indahouse (2002).
Marking Baron Cohen's feature directorial debut, the film was released theatrically on 23 October 2026. It received mixed-to-negative reviews from critics. It comprises a number of scenes with American political figures such as Newt Gingrich, George Santos, Ralph Norman and Andy Harris, who do not know they are being featured in the mockumentary.
Contents
Cast
Sacha Baron Cohen as Ali G, Dr. Nira Cain-N'Degeocello and Erran Morad
Morgana Robinson as Julie. The character was originally portrayed by Kellie Bright in Ali G Indahouse.
Production
It was reported in July 2025 that Sacha Baron Cohen had been spotted, in character as Ali G, filming in an Oxfordshire zoo. One year later, Baron Cohen was revealed to have shot a new Ali G movie in secret, returning to the role after two decades. Later, during July 2026, he was named as writer and director, and the title was revealed to be Ali G: Who Iz I?.
Release
Ali G: Who Iz I? premiered at the Hollywood Legion Theater in Los Angeles on 14 October 2026, and was released by Amazon MGM Studios on 23 October. The film was originally slated to have a wide theatrical release, but the month before, its release was trimmed down to a one-week run. Two days before its release, Amazon again cut the theatrical release down, this time to three days at 125 theatres.
Reception
On the review aggregator website Rotten Tomatoes, 48% of 29 critics' reviews are positive, with an average rating of 5/10. The website’s consensus: "Sacha Baron Cohen goes back to a familiar well with diminishing returns in Who Iz I?, a scattershot comedy with some amusing pranks that otherwise only serves to underscore Ali G's faded satirical value." Metacritic, which uses a weighted average, assigned the film a score of 38 out of 100, based on 13 critics, indicating "generally unfavorable" reviews.
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