Hollywood
After moving to Los Angeles, Fairbanks signed a contract with Triangle Pictures in 1915 and began working under the supervision of D. W. Griffith. His first film was titled The Lamb, in which he debuted the athletic abilities that would gain him wide attention among theatre audiences. His athleticism was not appreciated by Griffith, however, and he was brought to the attention of Anita Loos and John Emerson, who wrote and directed many of his early romantic comedies.
In 1916, Fairbanks established his own company, the Douglas Fairbanks Film Corporation, and would soon get a job at Paramount.
Fairbanks met actress Mary Pickford at a party in 1916, and the couple soon began an affair. In 1917, they joined Fairbanks's friend Charlie Chaplin selling war bonds by train across the United States and delivering pro-war speeches as Four Minute Men. Pickford and Chaplin were the two highest-paid film stars in Hollywood at that time. To curtail these stars' astronomical salaries, the large studios attempted to monopolize distributors and exhibitors. By 1918, Fairbanks was Hollywood's most popular actor, and within three years of his arrival, his popularity and business acumen raised him to the third-highest paid.
In 1917, Fairbanks capitalized on his rising popularity by publishing a self-help book, Laugh and Live, which extolled the power of positive thinking and self-confidence in raising one's health, business and social prospects.
To avoid being controlled by the studios and to protect their independence, Fairbanks, Pickford, Chaplin, and D. W. Griffith formed United Artists in 1919, which created their own distributorships and gave them complete artistic control over their films and the profits generated.
Sully was granted a divorce from Fairbanks in late 1918, the judgment being finalized early the following year. After the divorce, the actor was determined to have Pickford become his wife, but she was still married to actor Owen Moore. Fairbanks finally gave her an ultimatum. She then obtained a rapid divorce in the small Nevada town of Minden on March 2, 1920. Fairbanks leased the Beverly Hills mansion Grayhall and was rumored to have used it during his courtship of Pickford. The couple married on March 28, 1920. Pickford's divorce from Moore was contested by Nevada legislators, however, and the dispute was not settled until 1922. Even though the lawmakers objected to the marriage, the public widely supported the idea of "Everybody's Hero" marrying "America's Sweetheart". That enthusiasm, in fact, extended far beyond the borders of the United States. Later, while honeymooning in Europe, Fairbanks and Pickford were warmly greeted by large crowds in London and Paris. Both internationally and at home, the celebrated couple were regarded as "Hollywood Royalty" and became famous for entertaining at "Pickfair", their Beverly Hills estate.
By 1920, Fairbanks had completed 29 films (28 features and one two-reel short), which showcased his ebullient screen persona and athletic ability. By 1920, he had the inspiration of staging a new type of adventure-costume picture, a genre that was then out of favor with the public; Fairbanks had been a comic in his previous films. In The Mark of Zorro, Fairbanks combined his appealing screen persona with the new adventurous costume element. It was a smash success and parlayed the actor into the rank of superstar. For the remainder of his career in silent films, he continued to produce and star in ever more elaborate, impressive costume films, such as, The Three Musketeers (1921), Douglas Fairbanks in Robin Hood (1922), The Thief of Bagdad (1924), The Black Pirate (1926), and The Gaucho (1927). Fairbanks spared no expense and effort in these films, which established the standard for all future swashbuckling films.
In 1921, he, Pickford, Chaplin, and others, helped to organize the Motion Picture Fund to assist those in the industry who could not work, or were unable to meet their bills.
During the first ceremony of its type, on April 30, 1927, Fairbanks and Pickford placed their hand and footprints in wet cement at the newly opened Grauman's Chinese Theatre in Hollywood. (In the comedy Blazing Saddles, Harvey Korman's villain character sees Fairbanks's prints at Grauman's and exclaims, "How did he do such fantastic stunts ... with such little feet?")
Fairbanks was elected first President of the Motion Picture Academy of Arts and Sciences that same year, and presented the first Academy Awards at the Roosevelt Hotel. Today, Fairbanks also has a star on the Hollywood Walk of Fame at 7020 Hollywood Boulevard.
