Esmond Cecil Harmsworth, 2nd Viscount Rothermere (29 May 1898 – 12 July 1978), was a British Conservative politician and media magnate, the 2nd Chairman of the global media conglomerate Daily Mail and General Trust.
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Early life
Harmsworth was the third son of Harold Harmsworth, 1st Viscount Rothermere, who had founded the Daily Mail in partnership with his brother Alfred Harmsworth, 1st Viscount Northcliffe. He was educated at Eton College and commissioned into the Royal Marine Artillery in World War I. His two older brothers were both killed in action. Esmond served as aide-de-camp to the prime minister at the Paris Peace Conference. In 1919, he was elected as a Unionist Member of Parliament for the Isle of Thanet, one of the youngest MPs ever. He served until 1929.
Press career
After 1922, the Daily Mail and General Trust company was created to control the newspapers that Lord Rothermere retained after Lord Northcliffe's death (The Times, for example, was sold). As his father dabbled in association with the Nazis and a flirtation with becoming King of Hungary, it fell to Harmsworth to manage the businesses. His father retired as chairman of Associated Newspapers in 1932 at the age of 64, and Harmsworth took over that role. He served as chairman until 1971, after which he assumed the titles of president and director of group finance, and chairman of Daily Mail & General Trust Ltd, the parent company, from 1938 until his death.