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Good Doctor

2002 advertisement for Stella Artois

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About Good Doctor

Good Doctor is a television and cinema advertisement released in 2002 by Interbrew to promote its Stella Artois brand of lager within the United Kingdom. The 100-second spot was produced by advertising agency Lowe Lintas & Partners in London. Good Doctor premiered on British television in January 2002, with later appearances in cinemas. It is the seventh piece in the Jean de Florette-inspired "Reassuringly Expensive" series that had been running since 1992. The advert was directed by Czech director Ivan Zacharias with help from the production company Stink and post-production work by The Moving Picture Company. The commercial was a popular, financial, and critical success, boosting sales during the period in which it ran, and receiving more awards than any other campaign in 2002, including a Cannes Gold Lion, an Epica Award and several prizes from the D&AD Awards.

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http://www.stellaartois.com

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