Philanthropy and social causes
In a celebrated letter to Nicholas Murray Butler in June 1932, subsequently printed on the front page of The New York Times, Rockefeller, a lifelong teetotaler, argued against the continuation of the Eighteenth Amendment on the principal grounds of an increase in disrespect for the law. This letter became an important event in pushing the nation to repeal Prohibition.
Rockefeller was known for his philanthropy, giving over $537 million to a myriad of causes over his lifetimecompared to $240 million to his own family. He created the Sealantic Fund in 1938 to channel gifts to his favorite causes; previously his main philanthropic organization had been the Davison Fund. He had become the Rockefeller Foundation's inaugural president in May 1913 and proceeded to dramatically expand the scope of this institution, founded by his father. Later he would become involved in other organizations set up by Senior: Rockefeller University and the International Education Board.
In the social sciences, he founded the Laura Spelman Rockefeller Memorial in 1918, which was subsequently folded into the Rockefeller Foundation in 1929. A committed internationalist, he financially supported programs of the League of Nations and crucially funded the formation and ongoing expenses of the Council on Foreign Relations and its initial headquarters building in New York in 1921.
He established the Bureau of Social Hygiene in 1913, a major initiative that investigated such social issues as prostitution and venereal disease, as well as studies in police administration and support for birth control clinics and research. In 1924, at the instigation of his wife, he provided crucial funding for Margaret Sanger–who had previously been a personal opponent to him due to his treatment of workers–in her work on birth control and involvement in population issues. He donated $5,000 to her American Birth Control League in 1924 and a second time in 1925.
In the arts, he gave extensive property he owned on West 54th Street in Manhattan for the site of the Museum of Modern Art, which had been co-founded by his wife in 1929.
In 1925, he purchased the George Grey Barnard collection of medieval art and cloister fragments for the Metropolitan Museum of Art. He also purchased land north of the original site, now Fort Tryon Park, for a new building, The Cloisters.
In November 1926, Rockefeller came to the College of William and Mary for the dedication of an auditorium built-in memory of the organizers of Phi Beta Kappa, the honorary scholastic fraternity founded in Williamsburg in 1776. Rockefeller was a member of the society and had helped pay for the auditorium. He had visited Williamsburg the previous March, when the Reverend Dr. W. A. R. Goodwin escorted him—along with his wife Abby, and their sons, David, Laurance, and Winthrop—on a quick tour of the city. The upshot of his visit was that he approved the plans already developed by Goodwin and launched the massive historical restoration of Colonial Williamsburg on November 22, 1927. Amongst many other buildings restored through his largesse was The College of William & Mary's Wren Building and the Episcopalian Bruton Parish Church.
In 1940, Rockefeller hosted Bill Wilson, one of the original founders of Alcoholics Anonymous, and others at a dinner to tell their stories. "News of this got out on the world wires; inquiries poured in again and many people went to the bookstores to get the book, Alcoholics Anonymous." Rockefeller offered to pay for the publication of the book, but in keeping with AA traditions of being self-supporting, AA rejected the money.
Through negotiations by his son Nelson, in 1946 he bought for $8.5 million—from the major New York real estate developer William Zeckendorf—the land along the East River in Manhattan which he later donated for the United Nations headquarters. This was after he had vetoed the family estate at Pocantico as a prospective site for the headquarters (see Kykuit). Another UN connection was his early financial support for its predecessor, the League of Nations; this included a gift to endow a major library for the League in Geneva which today still remains a resource for the UN.
A confirmed ecumenicist, over the years he gave substantial sums to Protestant and Baptist institutions, ranging from the Interchurch World Movement, the Federal Council of Churches, the Union Theological Seminary, the Cathedral of St. John the Divine, New York's Riverside Church, and the World Council of Churches. He was also instrumental in the development of the research that led to Robert and Helen Lynd's famous Middletown studies work that was conducted in the city of Muncie, Indiana, that arose out of the financially supported Institute of Social and Religious Research.
As a follow on to his involvement in the Ludlow Massacre, Rockefeller was a major initiator with his close friend and advisor William Lyon Mackenzie King in the nascent industrial relations movement; along with major chief executives of the time, he incorporated Industrial Relations Counselors (IRC) in 1926, a consulting firm whose main goal was to establish industrial relations as a recognized academic discipline at Princeton University and other institutions. It succeeded through the support of prominent corporate chieftains of the time, such as Owen D. Young and Gerard Swope of General Electric.
