2007–2013: Further success and stage debut
Along with best friend Clark Duke, Cera wrote and starred in a series of short videos released on their website. Duke originated the idea, as he was enrolled at Loyola Marymount University and used their videos for his film school studies. In 2007, the pair signed a deal with CBS Television to write, produce, direct, and act in a short-form comedy series entitled Clark and Michael. The show featured guest stars such as David Cross, Andy Richter and Patton Oswalt, and was distributed via CBS's internet channel, CBS Innertube.
In May 2007, Cera appeared in a staged comedy video that shows him being fired from the lead role of the film Knocked Up, after belittling and arguing with its director Judd Apatow, in a scene that mocks the David O. Russell blow up on the set of I Heart Huckabees. Cera starred in the Apatow-produced teen comedy Superbad alongside Jonah Hill. Their characters in the film – two virgin teenagers about to graduate from high school whose party plans go awry – were based on the comedy's writers Seth Rogen and Evan Goldberg. Superbad was released in cinemas in August 2007, topping the US box office for two weeks in a row.
Cera's performance was critically acclaimed: The Atlantic reviewer said that the film "belongs to Michael Cera" for capturing "teenage sexual abashment as indelibly as he did in the role of George Michael [on Arrested Development]." The New York Times said that he was "excellent" and CNN praised Cera and Hill for playing "off each other beautifully".
In November 2007, Cera hosted a live, staged version of Saturday Night Live; it was not broadcast due to the ongoing 2007 Writers Guild of America Strike. In his second film of 2007, Cera co-starred in Juno as Paulie Bleeker, a teenager who has impregnated his long-time school friend Juno (played by Elliot Page). For Superbad and Juno, Cera won Breakthrough Artist in the Austin Film Critics Association Awards 2007, and was included in Entertainment Weekly's "30 Under 30" list in February 2008.
Cera starred alongside Kat Dennings in the romantic comedy-drama Nick & Norah's Infinite Playlist (2008), in which they played two strangers who bond over their shared love of a band and try to find their secret show. He starred in the comedy Extreme Movie (2008), which was composed of vignettes focusing on teen sex. Cera held a recurring role on the comedy series Childrens Hospital from 2008 to 2016 as Sal Viscuso, a hospital staffer who is known only by his voice through an intercom.
Cera played a fictionalized version of himself in the independent romantic comedy Paper Heart (2009). It explored the fictional relationship between Cera and the film's writer Charlyne Yi, also playing herself. Cera and Yi composed the film's score together. That year Cera starred opposite Jack Black in the comedy Year One, set during the Stone Age. The film, directed by Harold Ramis, was poorly received, although Time magazine critic Mary Pols said that Cera's performance saved the film from being a "catastrophe". In his final film of 2009, Cera starred in Youth in Revolt, an adaptation of the eponymous novel. He played a shy teenager named Nick Twisp who creates a destructive alter ego, François Dillinger, after becoming smitten with a girl, played by Portia Doubleday. Cera had also begun to write. His first published short story, "Pinecone", appeared in McSweeney's Quarterly thirtieth issue in 2009.
Cera was cast as Scott Pilgrim in the film adaptation of the graphic novel series by Bryan Lee O'Malley. The film's director, Edgar Wright, had seen his work in Arrested Development and believed that Cera was an actor "audiences will still follow even when the character is being a bit of an ass." The film, Scott Pilgrim vs. the World, follows Pilgrim, a musician who must battle the seven evil exes of his girlfriend Ramona (played by Mary Elizabeth Winstead). It was released in cinemas in August 2010. It did poorly at the box office, grossing $47.7 million against a production budget of $85–90 million.
Cera made a guest appearance in "The Daughter Also Rises", a 2012 episode of the animated sitcom The Simpsons, as the voice of Nick, a love interest to Lisa Simpson. He made his theater debut in a production of Kenneth Lonergan's play This Is Our Youth in a two-week run during March 2012 at the Sydney Opera House. The play also featured his Scott Pilgrim co-star Kieran Culkin and actress Tavi Gevinson. A Broadway production at the Cort Theater opened in September 2014 and closed in January 2015. The New York Times theater critic Ben Brantley praised Cera for achieving "something remarkable": "the sense of an amorphous being assuming and losing shape in the course of roughly 12 hours". Also in 2012, Cera played a supporting role in the drama The End of Love and appeared in the short film The Immigrant. Arrested Development was revived for a fourth season in 2012 by Netflix, with Cera reprising his role as George Michael Bluth. Cera also worked in the writers' room and served as a consulting producer during its production. The season was released in May 2013.
Cera collaborated with Chilean filmmaker Sebastián Silva on two films in 2013 – Magic Magic and Crystal Fairy & the Magical Cactus – both of which were filmed in Chile and premiered at the 2013 Sundance Film Festival. He spent "five hours a day learning Spanish" for Magic Magic. Cera was featured most prominently in Crystal Fairy, in which he starred as a self-absorbed man travelling Chile with a woman named "Crystal Fairy" (played by Gaby Hoffmann) while bearing a cactus. Along with Reggie Watts, Tim & Eric, and Sarah Silverman, Cera created the web-based comedy YouTube channel Jash in March 2013, where he has posted short films which he directs and/or stars in. These films include the comedy-drama Gregory Go Boom (2013), in which Cera played a paraplegic man, and his directorial debut Brazzaville Teen-Ager (2013), co-starring Charles Grodin as his sick father. He played an exaggerated version of himself in the apocalyptic comedy film This Is the End, which was released in summer of 2013 and featured his Superbad co-stars Jonah Hill and Seth Rogen. Throughout 2013, Cera also appeared on Burning Love, a web spoof of reality dating competition shows, and on an episode of Drunk History as John Endecott. Cera had previously played Alexander Hamilton in a comedic retelling of Hamilton's duel with Aaron Burr on the show's first episode as a web series in 2008 before it was adapted into a television show.