Feature films and success (1990s–2000s)
In 1994, Michel Ocelot was elected president of the International Animated Film Association (ASIFA) for two terms.
His œuvre is characterised by having worked in a variety of animation techniques, typically employing a different medium for each new project, but almost exclusively within the genres of fairy tales and fairytale fantasy. Some, such as Kirikou and the Sorceress, are loose adaptations of existing folk tales, others are original stories constructed from the "building blocks" of such tales. He describes the process as "I play with balls that innumerable jugglers have already used for countless centuries. These balls, passed down from hand to hand, are not new. But today I'm the one doing the juggling." Visually, they are characterised by a rigid use, excepting brief transitions between them, of the side-on, straight-on and ¾ viewpoints TF1 INFO – Actualités du jour en direct : Actualité en France et à l'International of silhouette and cutout animation (such as that of Lotte Reiniger and Karel Zeman) even when working in mediums which allow for greater flexibility and dynamic viewpoints. Though often likened to Reiniger, he himself finds her films "rather archaic and not very attractive" and does not list them among his favourites. He also admires the art of ancient Egypt, pottery of ancient Greece, Hokusai and illustrators such as Arthur Rackham, W. Heath Robinson and his brothers and, most of all, Aubrey Beardsley. He was president of the Association international du film d'animation (ASIFA) from 1994 to 2000.
To celebrate "World Animation Day," Michel Ocelot participated on 28 in a special day on animation techniques at the Forum des Images, in Paris, to conclude the "Animation Film Festival". He demonstrated the simplicity of his techniques live.
While already a household name in much of continental Europe, and greatly respected by Studio Ghibli's Isao Takahata (who directed Japanese dubs of his films), his success in the more conservative markets of the United Kingdom, United States and Germany has been restricted by a mixed reaction to the realistic and non-sexual, but nevertheless omnipresent nudity in his breakout film Kirikou and the Sorceress. Although all of these countries' boards of film classification have approved it as being suitable for all ages, cinemas and TV channels have been reluctant to show it due to the possible backlash from offended parents. In 2007, he gained some further recognition within the English-speaking world by directing a music video for the Icelandic musician Björk, the lead single from her album Volta.
In another 2008 interview he mentioned as further examples of favourite and influential artistic works Voltaire's letters, The Heron and the Crane, Crac, Father and Daughter, the first part of Grand Illusion, Neighbors, the Eiffel Tower, Millesgården, Persian miniatures, Jean Giraud's free drawing and illustrations by Kay Nielsen.