William Appleton

William "Bill" Appleton (born May 23, 1961) is an American entrepreneur and technologist best known as the programmer of the first rich media authoring tool World Builder, the multimedia programming language SuperCard, a best-selling CD-ROM Titanic: Adventure Out of Time, the DreamFactory REST API platform, and Snapshot Org Management for Salesforce. Early life and background Originally from Oak Ridge, Tennessee, Appleton graduated from Oak Ridge High School in 1979 before moving on to Davidson College, where he studied philosophy, painting and economics. In 1984 Appleton passed up an economics graduate fellowship at Vanderbilt University and moved into his parents’ basement, where he developed programs for his Macintosh computer. Career