Wizard or Wizard: The Magazine of Comics, Entertainment and Pop Culture (previously titled Wizard: The Guide to Comics and Wizard: The Comics Magazine) was a magazine about comic books, published monthly in the United States by Wizard Entertainment from July 1991 to January 2011. It included a price guide, as well as comic book, movie, anime, and collector news, interviews, and previews.
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Publication history
Wizard launched in July 1991. With issue #7, the magazine switched to glossy paper and color printing. Wizard strongly supported new publishers Valiant Comics and Image Comics, heavily promoting their new releases.
With its high-end production values and embodiment of the comic speculator boom, Wizard was an instant hit, with a monthly circulation of more than 100,000 copies.
The magazine's success led Wizard Entertainment to launch several ongoing magazines dedicated to similar interests — such as InQuest Gamer for collectible game cards (published 1995–2007), ToyFare for toys and action figures (1997–2011), Anime Insider for anime and manga (2001–2009), and Toy Wishes for mainstream toy enthusiasts (c. 1999–c. 2008).
